Wow! Another year has come and gone - 2008 was filled with many challenges as we've seen our economy collapsing, gas prices creep near five dollars a gallon and foreclosures at an all time high. Consumers have become extremely cautious in spending money and retailers reported the worst holiday sales in many years.
But with all the bad news, there IS opportunity. There are bargains now on houses, cars and certain stocks. There is opportunity to treat your customers better than your competitors could imagine. Customers have a choice and they can be pickier...so give them a reason to pick YOU!
I went to pick up the dry cleaning - I was barely greeted, some old grump barking: "Name?!" No hi, happy new year, how can I help you, kiss my grits...nothing! I paid and left with my husband's slacks and decided there were other drycleaners I would be using from now on.
Next, on to treat myself to a coffee drink at Scooters. I pulled up to the window and was met by a young lady with a broad smile and a cheery "HI! How are YOU today?" I wanted to try something different, so she kindly accommodated my questions asked what some of my preferences were then made some recommendations. I went with her suggestion of the Cafe au lait made with Creme Brulee coffee. (My husband refers to it as "weenie coffee". His coffee by contrast, looks like motor oil!) But I digress. This young lady was so pleasant and so helpful!!! Over a cup of $4 coffee!!! But you can bet that I'll be back to that location again soon!
